Bold moves: Evergreen Nursery didn't make it 150 years by standing idle.

摘要

Family-run companies that span multiple generations all face a difficult challenge. They have to be aware of how their market is changing. If they just maintain the status quo, they risk losing their edge - and their customers. Evergreen Nursery was founded 150 years ago on 1 acre in scenic Sturgeon Bay, Wis. Today, it is Wisconsin's largest wholesale nursery aat 446 acres.Ron Amos, the owner of Evergreen Nursery, says you have to accept that change is inevitable and do what you can to stay ahead of the curve.