Today's enterprise and supply chain landscape: Persistent success of top software vendors tied to expertise in viable midmarket niches

摘要

Small to medium-size manufacturers don't have the name recognition as the largest companies, but they form the heart of the U.S. goods-producing economy. IT solution suppliers that target these medium-size manufacturers-typically defined as those with between USD50 million and USD500 million in annual revenues-say the IT industry faces no challenge greater than delivering the productivity benefits of advanced computing to a base whose most pressing needs include IT affordabil-ity and ease of use.