Information exchange feeds into business growth Entrepreneurs seek right channels to fuel prospects for better future

摘要

Examine the advertisements from any regional newspapers a generation or two ago and you will be able to pick out a few future winners and losers in the business world. Some firms will have grown, others will have remained (perhaps by choice, perhaps through lack of enterprise) small operations; a significant number will have disappeared altogether. There are any number of reasons why a company will wither or flourish, but even the most dynamic and focussed of bosses can miss some tricks and opportunities. Entrepreneurial growth can have much to do with the use of information flow, and the way that a company taps into the right networks. Since small business growth contributes significantly to the economy, it is worth investigating how these networks can be used and the potential pay-offs, all of which are connected to the importance of knowledge.