Ethnography of Novices' First Use of Web Search Engines: Affective Control in Cognitive Processing

摘要

Without prior searching instruction, undergraduate novices wrote structured self-reports during their first session on a Web search engine. Users chose their own topics and followed written instructions that prompted them to describe thoughts and feelings during specified stages of the search: pre-search formulation; search statement formulation; search strategy; and evaluation of results. The sentences in the self-reports were numbered and then coded according to their affective or cognitive function. The affective sentences reveal how users set goals and limit the scope of the cognitive operations. Search acts appear to be governed by an affective filter that organizes incoming information and provides criteria for ranking cognitive relevance to search goal. The cognitive sentences reveal a variety of operations in executing searches. Following the search, students made self-ratings on self-confidence as searchers and satisfaction with the search experience, with explanations of their ratings. Content analysis identified reasons users have for rating self-confidence, stress level, satisfaction, usefulness, and success with future searches.