THROUGHOUT ITS 104-year history the NFU has long debated how much of its money should be spent on PR. During the First World War, when farming fortunes picked up due to the German U-boat blockade of food imports into Britain, some of the press turnedon farmers, accusing them of profiteering on the back of a national crisis. It was finger-pointing journalism that overlooked the fact that before the war many farmers had walked away from farms because prices were so bad, hence the nation's perilous and imbalanced dependence on imports.
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