Australian agribusinesses success demonstrate: How to do business in China

摘要

In the second article about opportunities for agriculture in China, Helen Murray explores the politics and customs behind business development and talks to two Australian companies that have become established in China.hortcuts to doing business in China are a myth. China has a well-earned reputation as a highly complex place to engage in business. There are many stories of failed market entry and disappointment. Yet many Australian companies are doing well in China. This complex marketplace requires careful relationship building, local expertise and the right professional advice, extensive due diligence, patience in abundance and a mind-set that getting established in China is a long-term exercise.