"There isn't just one hot color anymore," syas color specialist Leatrice Eiseman. The trends and influences are so diverse that they may seem hard to follow. What's right for your market? It's all a little confusing--but for creative colorists, it'sliberating. Consumers are more sophisticated about color than ever before, more demanding, and also more appreciative of your color expertise. The executive director of the Pantone Color Institute, Eiseman also heads her own Eiseman Center for Color Information and Training. She is the author of five books on color, including her newest, The Color Answer Rook. FLOWERS& caught up with her for a conversation about how florists can make the most of current color trends.
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