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Intellectual capital, knowledge sharing and equity crowdfunding

机译:智力资本,知识分享和股权众筹

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Purpose This paper explores knowledge sharing (KS) and intellectual capital (IC) impacts on the success rate of equity crowdfunding (EC) campaigns in the Italian market, which represents a new model for financing entrepreneurial initiatives. Design/methodology/approach The relation between KS, IC and the success rate of EC campaigns is analysed with a panel regression that measures IC through the value added intellectual coefficient. Social network analysis is used to measure KS in the users' network on Twitter for EC campaigning. Specifically, the authors consider the information users exchange on social networks as a proxy of KS and identify the hubs influencing information dissemination, the size and strength of networks for each EC campaign. Finally, the success rate of EC campaigns is a ratio of the number of positive campaigns to the total number of campaigns for each platform. Findings The success rate of EC campaigns is positively related to IC and significantly and positively related to the number of connections the EC platforms have. Practical implications The positive relationship between the hub role of social network platforms and the success of EC campaigns provides an important signal to crowdfunding operators. As more potential investors focus on an EC campaign, a bandwagon effect could involve uninformed investors. This result is crucial in order to better understand how social media activity affects crowdfunding success. Originality/value Although the literature has examined the impact of KS on general firm performance and the mediating role of intellectual capital, no prior studies have examined the impacts of KS and IC on the success rate of EC campaigns in a specific market.
机译:目的本文探讨了知识共享(KS)和智力资本(IC)对意大利市场股权众筹(EC)活动成功率的影响,这代表了一种新的创业融资模式。设计/方法/途径通过面板回归分析KS、IC和EC活动成功率之间的关系,该回归通过增值智力系数测量IC。社交网络分析是用来衡量用户在Twitter上进行EC竞选活动的网络中的KS值。具体而言,作者认为信息用户交换社会网络作为KS的代理,并确定影响信息传播的枢纽,网络的规模和强度为每一个EC活动。最后,EC活动的成功率是每个平台的积极活动数量与活动总数的比率。结果EC活动的成功率与IC呈正相关,与EC平台的连接数显著正相关。实践意义社交网络平台的枢纽作用与EC活动的成功之间的积极关系为众筹运营商提供了一个重要信号。随着越来越多的潜在投资者将注意力集中在电子商务活动上,一种潮流效应可能会涉及不知情的投资者。为了更好地理解社交媒体活动如何影响众筹成功,这一结果至关重要。原创性/价值尽管文献研究了KS对公司总体绩效的影响以及智力资本的中介作用,但之前没有研究过KS和IC对特定市场上电子商务活动成功率的影响。

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