P&G's China Turnaround Fueled By Premium Skin-Care Gains, Hair Innovations

摘要

SK-II sales jumped 40% in China during the firm's fiscal 2018 first quarter, and Olay also was up in the mid-teens, P&G reports. Execs discussed hair-care innovations in the country and the importance of engaging Chinese millennials during the firm's Q1 call with analysts. Proc ter & Gamble Co. leadership focused on China during the firm's fiscal 2018 first-quarter earnings call Oct. 20, highlighting beauty brands and innovations that are driving its turnaround in the country.