Anonymous Distributor

摘要

Thought-provoking comments, a little satire and wit, and sometimes a challenge or two from an anonymous distributor. SOCIAL MEDIA - wow, what has the world come to? My recollection of social media meant the media was at your social event, covering it. Let's try to learn a few things about the "new" social media. Do you have a Facebook account for your business? How about LinkedIn? Twitter? Snapchat? YouTube? Flickr? Digg? StumbleUpon? Reddit? YIKES! Where does it end? In order for us to keep our sanity (and for you to keep reading) we won't list them all. However, today there are well over 100 social media sites available for anything you can think of. With all the social media choices out there, what are we supposed to do with them? It all depends on whether or not you intend to grow. If you want to grow in the new age of technology, it might be a good idea to have a Facebook page and possibly a Twitter feed and YouTube channel. Let's talk about why these three. You're probably thinking, "A.D., can't I just grow my business without all this social stuff?" Yes, but the customers you will attract are getting, wait for it, OLDER. Eventually they will hire their lawn work out. They might even move to a condo, leaving you with a smaller amount of customers and possibly a shingle on your door that reads "OUT OF BUSINESS." Whether you believe A.D. or not, Facebook could be where your future begins. With more than 2.2 billion users (per month) you're sure to find someone who will look at your page (even if it's a family member). If you want to do it correctly, you'll need to list your Facebook page on every piece of literature, your invoices, and business cards. Having "Likes" is nice, and, although it won't make or break your business, it looks good to new visitors.