Enhancing purchase intention in circular economy: An empirical evidence of remanufactured automotive product in Thailand

摘要

Within spectrum of circular economy concept, remanufacturing is known as the key closed-loop supply chain strategy. Although academic research on remanufacturing has been increasingly conducted, the majority of prior research were conducted in the theme of best practices. A small number of studies started to address the demand for circular economy products as a challenge to the continuity of circular economy practices. Thus, this study focuses on the demand aspect of remanufacturing, especially in emerging economies where literature in this area of study is limited.