Analysis of Tourism Effects on Diversification of the Industrial Sector in the Rural Economy (Case Study: Villages of the Central Part of Shirvan City)

摘要

The weakening of traditional economic activities in rural areas, especially the natural-resource economy, such as agriculture, mining over the past few decades, makes it more urgent to explore new ways to strengthen economic foundations and diversityrural economic activities. Rural tourism and tourism economics are becoming one of the main pillars of economic development. Therefore, the purpose of this study is to investigate and explain the pattern of diversification of the rural economy industry sector, with the tourism approach, case study of villages in the central part of Shirvan city in northern Khorasan. The research methodology is applied in terms of purpose and descriptive and analytical in nature. A questionnaire was used to collect data.The statistical population in this study is the villages with the inhabitants of the central part of the city which basedon cultural heritage, handicrafts and tourism information from 92 villages, that 44 villages have the potential for tourism. So, to determine the sample size, first, used a demographic classification sampling method, then select 10 villages that have tourism capability by random sampling. Finally, a sample size of 324 questionnaires was obtained using Cochran's formula distributed among rural households by systematic random sampling. The findings of the research show that the average tourism impact on the industry dimension in the rural economy is more than average, therefore it can be concluded that rural tourism is effective in diversifying the activities of the industrial sector, it means that the main hypothesis is confirmed with 95% confidence, therefore the average tourism impact on the economic dimension is significantly more than 3 (average), so it can be concluded that tourism is effective in diversifying the activities of the industrial sector of the villages. Eventually, tourism planning inthis region can lead to a diversification of the local economy and the prosperity of organized economic activities in the field of tourism and provide sustainable rural development.