We Don't Owe and We Don't Deserve

摘要

From my decades of experience in the HVAC industry, I've realized that our workforce does not understand pure sales and many businesses wait for the phone to ring. What's more, we don't expect sales teams to prospect, and instead we believe that as owners we owe our salespeople leads. Surprising to many, you do not owe your sales team leads and they don't deserve to receive them in your business. However, there is much more to this concept to explore.