BUMBLE AND BUMBLE TO ENTER SEPHORA THROUGH UNIQUE ALLIANCE

摘要

New York-based hair care and styling company Bumble and bumble recently initiated a unique retail partnership with specialty beauty mecca Sephora. Bumble and bumble products, customized fixtures and innovative touchscreens providing product and styling information will soon be featured within 10 Sephora doors in North America—with additional doors to follow in Spring 2011. Initial locations will include: California, New York, Massachusetts, Virginia, New Jersey, Florida and Texas.