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Photoengravers picture promising markets

机译:照相制版机描绘出有前途的市场

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Currently on display at the National Build-ing Museum in Washington, D.C., a pho-toengraved concrete process was unveiled in 2003 by Intaglio Composites as a quantum leap in decorative concrete design. Accordingly, photoengraving is touted as the means to re-envision a broad range of concrete applications, e.g., highway sound walls featuring colorful depictions of an area's demographic history or building walls graced with permanent murals. Indeed, Arlington, Texas-based Intaglio Composites pursued a licensing strategy in anticipation of widespread demand. "Licensing was a strategic move that we tried to avoid, but find critical to the long-term success of the operation," notes Robert Beverly, owner of Intaglio Composites. "We provide the technology, and the licensee is able to produce the product at their facility, removing logistical problems while increasing availability at lower cost to the consumer."
机译:Intaglio Composites于2003年推出了一种光雕混凝土工艺,目前正在华盛顿特区的国家建筑博物馆展出,这是装饰混凝土设计的一次飞跃。因此,吹塑雕刻被认为是重新构想广泛的混凝土应用的手段,例如,具有描述该地区人口历史的彩色图像的高速公路声墙或带有永久壁画的建筑墙。的确,总部位于德克萨斯州阿灵顿的Intaglio Composites追求许可策略,以期预期需求将不断扩大。 Intaglio Composites的所有者罗伯特·贝弗利(Robert Beverly)指出:“许可是我们试图避免的战略举措,但对企业的长期成功至关重要。 “我们提供技术,被许可人能够在自己的工厂生产产品,消除后勤问题,同时以更低的成本为消费者增加可用性。”

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