Effect of Shifting Standards on Evaluations of White Subtype Members

摘要

According to the Shifting model of stereotyping, category members are implicitly evaluated by other people in comparison to other category members (Biernat & Kobrynowicz, 1997). Although the negative consequences of shifting standards for low-status groups have been documented (Biernat & Kobrynowicz), the present experiment demonstrated that shifting standards could harm members of high-status groups. Specifically, Whites are stereotypically high in status (Biernat & Kobrynowicz), so White members of subtypes (e.g., the unemployed) may be rated by other people subjectively less positively than (low-status) Black members of identical subtypes (e.g., the unemployed).