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首页> 外文期刊>Journal of Agribusiness >Marketing Choices by Texas Cotton Growers
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Marketing Choices by Texas Cotton Growers

机译:德州棉花种植者的营销选择

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摘要

This paper examines marketing choices by southwestern cotton producers in 2010. Producer marketing behavior was modeled in a multinomial logit framework as a discrete choice among forward contracting with a merchant; postharvest cash contracting witha merchant; contracting with a merchant pool; or contracting with a cooperative pool. The most important determinants of cotton cash marketing choices were prior participation in cooperative pools, beliefs about the value of preharvest pricing, beliefs about the performance of merchant pools, willingness to accept lower prices to reduce risk, and several socio-economic variables.
机译:本文研究了西南棉花生产商在2010年的市场营销选择。生产者市场营销行为是在多项logit框架中建模的,是与商人进行远期合同之间的离散选择。与商人进行收获后现金签约;与商户签约;或与合作社池签约。棉花现金营销选择的最重要决定因素是合作社池的事先参与,对收获前定价价值的信念,对商人池表现的信念,接受较低价格以降低风险的意愿以及一些社会经济变量。

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