BioGreen Concept on the Grow: LCO turned manufacturer John Perry builds unique natural fertilizer licensing model

摘要

Fnvision a product that evokes images of happy children and scampering puppies while utilizing cutting-edge technology to achieve results that are both green and sustainable. It sounds like a can't-miss formula, and John Perry, founderand president of BioGreen USA, Inc., and his licensees hope that provesto be the case.Perry started in business with a traditional spraying service in Reno, Nev. However, to set himself apart, he based his business model on not using conventional fertilizer, instead relying on products from a small Idaho company that specialized in the agricultural market.From there, he chose to focus on developing his own turf-related products, and began manufacturing in 2007. (The manufacturing business relocated to Kearney, Neb., in 2010 to cut shipping costs due to its centralized location.)