Nankang pursues UK growth as Westlands becomes Nankang UK

摘要

With a product offering encompassing a good range of high and ultra high performance fitments at an economical price-point, Taiwanese manufacturer Nankang's potential in the UK market has always been clear. However, the brand's UK representatives believe that its profile and perceived brand positioning in the country could be raised in line with its European activities. Committing to achieve these goals, the brand's distributor in the UK, Westlands Ltd, has taken up the new name NankangTyre UK, and joint managing directors Steve Smith and Scott Graham will head up the project.