New and Improved: Winter tyre pioneer Michelin shows it has lost none of its cold weather know-how

摘要

There are two types of European winter: the winter we know and grumble about, with coats, scarves and the heating cranked up a few notches - and then there's the mind-shatteringly cold northern winter, an environment so unforgiving that even the careless act of touching a metal surface with an ungloved hand may result in the loss of a few layers of skin. So with two vastly different definitions of winter existing within the one region, it makes sense for a tyre manufacturer to recognise this distinction when developing a winter tyre range. Michelin has done exactly this, and offers different winter products in different markets. In Scandinavia and Russia the tyremaker sells products like the Latitude X-lce North, a studded, blocky heavily siped tyre designed to tackle severe Nordic conditions. But such a tyre would obviously be ridiculously excessive for a shopping trip to the high street or commuting on the M25, so for our milder, yet deceptively hazardous winters, Michelin offers a more suitable range.