P&G, Colgate Savor Strength Of Brands Against Private Label

摘要

During the recent Goldman Sachs Consumer Products Symposium in New York, personal-care competitors Procter & Gamble and Colgate-Palmolive touted in separate presentations the growing strength of their branded products over private label."Consumers across all price tiers [are] continuing to have a strong preference for branded products, which wasn't necessarily the case in the depths of the recession," said P&G CFO Jon Moeller during a May 12 presentation.