In Centennial Year, Nivea Supported With ?1 Billion Global Campaign

Eileen Francis

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In Centennial Year, Nivea Supported With ?1 Billion Global Campaign

机译：百年纪念，妮维雅赞助了10亿美元的全球运动

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In celebration of the centennial of its flagship Nivea skin-care franchise, Beiersdorf is placing its entire ?1 billion ($1.4 billion) marketing budget this year behind a new campaign that aims to connect the brand more intimately with consumers around the world.

机译：为庆祝其旗舰妮维雅护肤系列百年诞辰，Beiersdorf将今年的全部10亿欧元（14亿美元）营销预算用于一项旨在将品牌与世界各地的消费者更紧密地联系起来的新活动。

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《The Rose Sheet: Toiletries, Fragrances and Skin Care 》 |2011年第10期| 共2页
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Eileen Francis;
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1. In Centennial Year, Nivea Supported With ?1 Billion Global Campaign [J] . Eileen Francis The Rose Sheet: Toiletries, Fragrances and Skin Care . 2011 ,第10期

机译：百年纪念，妮维雅赞助了10亿美元的全球运动
2. Global support: Bosch to invest Rs.2,500 cr,(0.57Billion) in India hire 7,000 over 3 years [J] . Indian/international rubber journal group Indian/international rubber journal . 2011 ,第Null期

机译：全球支持：博世将在印度投资2,500千万卢比，（5.7亿美元），在3年内雇用7,000名
3. U.N. 'Billion Tree Campaign' Draws Support In Europe for Fight Against Climate Change [J] . Lawrence J. Speer International environment reporter . 2007 ,第2期

机译：联合国“十亿棵树运动”在欧洲获得支持以应对气候变化
4. Multi-year Satellite and Surface Observations of AOD in support of Two-Column Aerosol Project (TCAP) Field Campaign [C] . Evgueni Kassianov, Duli Chand, Larry Berg, Remote sensing of clouds and the atmosphere XVII ; and Lidar technologies, techniques, and measurements for atmospheric remote sensing VIII . 2012

机译：支持两列气溶胶项目（TCAP）野战的AOD多年卫星和地面观测
5. A half billion dollars adding up to small change: The promises and pitfalls of corporate philanthropy to support global education [D] . van Fleet, Justin W. 2011

机译：十亿美元增加了小变革：企业慈善的承诺和陷阱，支持全球教育
6. Geochemical evidence for a widespread mantle re-enrichment 3.2 billion years ago: implications for global-scale plate tectonics [O] . Hamed Gamal El Dien, Luc S. Doucet, J. Brendan Murphy, -1

机译：地球化学证据揭示了32亿年前广泛的地幔重新富集：对全球规模的板块构造的影响
7. The oceans mediate the response of global climate to natural and anthropogenic forcings. Yet for the past 2,000 years — a key interval for understanding the present and future climate response to these forcings — global sea surface temperature changes and the underlying driving mechanisms are poorly constrained. Here we present a global synthesis of sea surface temperatures for the Common Era (ce) derived from 57 individual marine reconstructions that meet strict quality control criteria. We observe a cooling trend from 1 to 1800 ce that is robust against explicit tests for potential biases in the reconstructions. Between 801 and 1800 ce, the surface cooling trend is qualitatively consistent with an independent synthesis of terrestrial temperature reconstructions, and with a sea surface temperature composite derived from an ensemble of climate model simulations using best estimates of past external radiative forcings. Climate simulations using single and cumulative forcings suggest that the ocean surface cooling trend from 801 to 1800 ce is not primarily a response to orbital forcing but arises from a high frequency of explosive volcanism. Our results show that repeated clusters of volcanic eruptions can induce a net negative radiative forcing that results in a centennial and global scale cooling trend via a decline in mixed-layer oceanic heat content. [O] . McGregor, Helen V., Evans, Michael N., Goosse, Hugues, 2015

机译：海洋调节了全球气候对自然和人为强迫的响应。然而，在过去的2,000年中（这是了解当前和未来气候对这些强迫的响应的关键间隔），全球海表温度变化及其潜在的驱动机制受到的约束很有限。在这里，我们提出了一个共同的时期（ce）的全球海面温度的全球综合，该综合来自57个符合严格质量控制标准的海洋重建项目。我们观察到从1到1800 ce的冷却趋势，对于显式测试重建中潜在的偏倚而言，该趋势很稳健。在801至1800 ce之间，表面降温趋势在质量上与地面温度重建的独立合成以及从使用过去外部辐射强迫的最佳估计的气候模型模拟集合推导出的海面温度合成在质量上是一致的。使用单一和累积强迫的气候模拟表明，从801到1800 ce的海洋表面冷却趋势主要不是对轨道强迫的反应，而是爆炸性火山爆发的频繁发生。我们的结果表明，火山喷发的反复簇可引起净的负辐射强迫，这会导致混合层海洋热量降低而导致百年和全球规模的降温趋势。
8. Analysis of the Health Service Support to the Centennial Campaign of 1876. [R] . Sanders, J. W. 2015

机译：1876年百年运动的卫生服务支持分析。

In Centennial Year, Nivea Supported With ?1 Billion Global Campaign

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