Towards a digital spine: The technological methods that UK and US publishers are using to tackle the growing challenge of e-book piracy

摘要

Despite electronic book (e-book) piracy being viewed by many rightsholders as the greatest contemporary challenge to the publishing industry, there is little research evaluating different anti-piracy methods, and explaining how they work. This paper explores the technological methods that United Kingdom and United States publishers, and their representative bodies, are using to tackle the growing challenge of e-book piracy. Through interviews with industry experts (including consultants, publishers and representatives) and publishing case studies, this paper brings together knowledge previously published and considered separately. The systems considered include The Publishers Association Copyright Infringement Portal, and Digital Rights Management in its various forms. Through these systems, we can reveal a lack of nuanced understanding in the motivations and methods of illegal file sharing, which have led to unsuccessful blanket solutions to a complex problem. By teasing out these problems, this paper will act as a point of reference for current anti-piracy measures, and consider the future options for an industry increasingly using the World Wide Web to distribute content.