Business Tomorrow:Dealing with Uncertainty

摘要

In Business 2010, pragmatic modeler Mike Lyons and unfettered thinker Ian Pearson―both with roots in mathematics and theoretical physics and backgrounds in IT and telecommunications―have crafted a practical assessment and forecast of the business landscape ahead. Intended for business strategists and decision makers, the book delineates the technological, business, political, and social pressures anticipated over the next few years, then examines the implications of these pressures for business strategies. In revealing how these trends will interact and impact in the time frame, the Britain-based authors sort out certainties from uncertainties.