The video on colour, produced by Italian Trade Agency in cooperation with ACIMIT, thanks to the financial support of the Italian Ministry of Economic Development, highlights the great tradition of the Italian textile dyeing/finishing/printing sector. Aesthetic value, functionality, comfort of textile and fashion products are the global result of each intermediate production process: from spinning, to weaving, to dyeing (or printing) unto finishing, the ultimate and decisive segment of the production cycle where the textile item changes and enhances. These finishing operations evidence the indispensable contribution of technology to shape the colour, giving to the textile item its definitive surplus value, which is an essentialreq-uisite to get consumer's preference.
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