PCCW's broadband access side of the business has been constantly evolving, and as of last November went from DSL to FTTx with its FiberDirect service, which offers 100-Mbps and 1-Gbps connections to around two-thirds of Hong Kong as of April 2008. That includes the high-definition version of its NOW Broadband TV service and - more interestingly - its Netvi-gator Anywhere service, which unites its HSDPA coverage and 4,000+ Wi-Fi hotspots via a dual-mode USB dongle. "The idea is to combine our strengths and offer best of all worlds, so that our customers can pay a reasonable price and have flexible access choices," said Katherine Kwan, VP of product development & management. The centerpiece of the strategy, however, is its content service portfolio, from NOW Broadband TV and the various interactive services on offer, such as buying movie tickets and CDs, to streaming music service Moov and hosted photo service Snaap!, among others.
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