Hotfill in India

摘要

All over the world, the big soft drink suppliers are diversifying their portfolios to include niche and prospective growth products like fruit-juice-based beverages, are reinvigorating their ranges with national and regional brands, are seeking out and using market-friendly packaging options. In India, Coca-Cola has over the last two years for the first time been marketing the established 'maaza' fruit-juice-based beverage brand in PET containers as well. For this sensitive product, hotfilling was essential. In its function as a co-packer, what is simultaneously Coca-Cola's largest independent licensee in India, the Brindavan Group, has installed the Indian market's first PET hotfill line for Coca-Cola, supplied by Krones.