Egyptian Open 2010

摘要

Coca-Cola has gained substantial brand exposure in Egypt through its recent sponsorship of both the Egyptian Open 2010 and the earlier Egyptian Amateur Open.The Egyptian Open 2010 presented by SODIC (the naming rights sponsor is a major development company) was played at the JW Marriott, Mirage City Golf Club, drawing players from Egypt and elsewhere in the Middle East. International participants included Egyptian Amateur Open winner Jack Senior and runner-up Eddie Pepperell, both of England, whose triumph in that event qualified them for the major tournament.As well as being a sponsor; Coca-Cola was also the official soft drink for both events, lining up with a large number of other brands and corporate supporters. "We are delighted as to how the 2010 tournament has been received by the local and international business community," said Ayman Hussein, Chairman of the Egyptian Golf Federation.