Exchange

摘要

Your MacEwen Award: Architecture for the Common Good, is a vital theme at a time when architectural practice has been all but subsumed by the free market and, as we all chase the bottom line, we're left with next to no 'surplus' to divert to our vocation - the raising of the business of habitation to an art and a social good. But is an award really the most effective way of encouraging architecture to be seen, both inside and outside the profession, as a public good? Can an award genuinely contribute to a process of updating the professional status of architecture to reflect its public role?