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Major re-brand for Aggregate Industries

机译:骨料行业的主要品牌重塑

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Aggregate Industries, a member of the Holcim Group, have undertaken a major re-brand to consolidate 25 of their businesses under the Aggregate Industries name. The company has more than 400 operations in the UK, the Channel Islands and Northern Europe, and produces and supplies in excess of 40 million tonnes of material to the construction industry, including aggregates, asphalt, ready-mixed concrete and precast concrete products. It also imports and supplies cementitious materials and offer a national road servicing and contracting service. The changes, which came into effect at the end of September, are part of a drive by the company to make it easier for customers to source products and services from across the group. The move also supports the company's construction solutions strategy, which has seen it supply multiple products and services to a number of major projects, including the Olympic Park.
机译:Holcim集团的成员Aggregate Industries已进行了重要的品牌重塑,以Aggregate Industries的名义合并了其25个业务。该公司在英国,海峡群岛和北欧拥有400多个业务部门,为建筑业生产和供应超过4000万吨的材料,包括骨料,沥青,预拌混凝土和预制混凝土产品。它还进口和供应水泥材料,并提供全国道路服务和承包服务。这些变更已于9月底生效,是公司推动客户更轻松地从整个集团采购产品和服务的一部分。此举还支持该公司的建筑解决方案战略,该战略已经看到该公司为包括奥林匹克公园在内的许多重大项目提供多种产品和服务。

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    《Quarry Management》 |2013年第11期|8-8|共1页
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