MAKING SHORT-RUN COMMERCIAL SHEETFED OFFSET PROFITABLE

摘要

During the Commercial Offset day at the PRINTING United Digital Experience, one panel session that drew attention was moderated by Jim Workman, VP, Technology & Research, PRINTING United Alliance. He invited two panelists to speak on their companies, and how the commercial sheetfed offset market is changing as run lengths continue to shrink. Jonathan Wallace, president, Wallace Graphics in Duluth, Ga.; and Niels Winther, chairman and managing partner, Think Patented in Miamisburg, Ohio, both come from traditional commercial backgrounds.