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The Rising Tide of the OEM Market

机译:OEM市场的涨潮

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Those who follow our research know that we keep a close watch on the worldwide OEM electronics manufacturing market: in other words, the computer, communications, consumer, industrial/medical and transportation sectors. It is an enormous market in terms of revenue, reaching nearly $1 trillion in cost of goods sold (COGS) in 2008, before slipping to $832 billion in 2009. The recovery is expected to exceed $1.3 trillion by 2014 (TABLE 1).rnWhat is remarkable about this market is its robustness. It is difficult to find markets of this scale expanding at the current compounded growth rate. Even more amazing, this growth rate has increased over the past few years with the explosion of notebook computer and mobile phones. Over the next five years, taking the lead will be consumer products: flat and 3D TVs, video game consoles, navigation systems and IP set-top boxes.
机译:那些跟随我们研究的人知道,我们会密切关注全球OEM电子制造市场:换句话说,是计算机,通信,消费,工业/医疗和运输领域。就收入而言,这是一个巨大的市场,2008年的商品销售成本(COGS)达到近1万亿美元,然后在2009年下滑至8320亿美元。到2014年,复苏的规模有望超过1.3万亿美元(表1)。这个市场的杰出之处在于它的强大功能。很难找到以目前的复合增长率扩张的如此规模的市场。更令人惊讶的是,随着笔记本电脑和手机的爆炸式增长,这种增长率在过去几年中有所提高。在接下来的五年中,消费类产品将处于领先地位:平板和3D电视,视频游戏机,导航系统和IP机顶盒。

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