Staff at Miller UK Provide a Vital Cash Boost to Cash for Kids Mission Appeal

摘要

The COVID-19 pandemic has meant that Miller UK have been restricted in terms of their annual charity events, with most of their planned fundraising events being cancelled earlier in the year.The company made the decision to organise a 12 days of Christmas event during the month of December, where they hosted a number of virtual events, reaching out to as many people as possible for support. Mission Christmas, a part of Cash for Kids North East, aims to give a helping hand by supporting the one-in-three children living in poverty in the region. Working closely with community organisations, social workers, schools, other charities and the emergency services, the Mission Christmas team ensured that donated gifts reached children who were at risk of waking up to no gifts on Christmas Day. Each day different events took place including a virtual Land's End to John O'Groats challenge, a virtual personal training session, competitions, bingo, and a no reserve auction to bid for a Miller GTS, their latest fully hydraulic compact quick coupler which has been a very successful product since its launch last year. What's more, for every pound donated Miller UK have matched the contribution. Keith Miller, founder of Miller UK commented, "We were delighted to have had the opportunity to raise money for Cash for Kids to help deliver the best possible Christmas for children in the north east. We take a lot of pride in our role within the community and our team fully embraced the chance to participate in fundraising throughout the year, but it always feels even more special, especially at Christmas time."