'Big Book' provides package design inspiration

摘要

Bright orange and bursting with 384 full-color pages of package designs, The Big Book of Packaging from Harper Design, an imprint of HarperCollins Publishers, celebrates some of the most compelling global packaging innovations introduced over the last several years. The nearly 500 designs contained within the hardcover book were culled from among 2,000 candidates, screened and selected by three designers with extensive brand design experience. Will Burke, founder and Chief Change Officer for Brand Engine, James Pietruszynski, partner/ creative director for Soulsight, and Lisa Baer, president of Baer Design Group, spent nearly a year evaluating hundreds of submissions from working and student designers to come up with the final selection.