Fact 1: According to an online retail sales forecast from Forrester Research, U.S. e-retail sales are expected to grow from $263 billion in 2013 to $414 billion in 2018. That's a CAGR of 9.5%. The implications for package design? Huge. Fact 2: The global economy is constantly evolving, which means Consumer Packaged Goods companies are distributing their products in environments they haven't historically been familiar with, and in some of these places the last three miles of the distribution chain might involve a moped or even a bicycle. And let's not even talk about the condition or quality of the roads in some of these emerging markets.
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