Business growth for label converters requires understanding of what their customers will need tomorrow, as well as the challenges that they face one, two or ten years down the road.rnSpeed and agility are two defining characteristics, of successful products in the 21st century. Brand owners recognise that being first to market with a product, and having the flexibility to quickly change that product based on the needs of the market are essential in today's 24/7 world.rnIntroducing a new brand or a line extension means the customer will develop new product packaging. Package design and testing need to move quickly to meet the aggressive timelines set by the product development team.
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