Content Management Systems as 'Silver Bullets'

摘要

Many years ago, when tasked with implementing a Web content management system (CMS), my marching orders were clear: Put in place a system that makes Web page development/management easy, makes adoption of the brand via a standard template required, and facilitates future sitewide design changes. While this three-tiered directive did not reflect every one of the functionalities to consider when choosing a CMS, it provided the overall framework into which all requirements should ultimately fit. It was from this experience that I wrote several columns for ONLINE on choosing a CMS. However, since I learned so much post-implementation, it's time to revisit the experience and ask whether or not implementing a CMS is a "silver bullet" for Web site management.