BP moves onto racing circuit in new sponsorship deal

摘要

BP is joining Shell and Chevron on the racecar track with a three-year sponsorship within the American Le Mans Racing Series. A Mazda driven by Jamie Bach and Ben Devlin out of the B-K Motorsports camp will bear BP's colors, according to marketing VP Kevin Phelan. The BP-branded car will make its racing debut at Sebring International Raceway in Sebring, Fla., on March 15 in the 12 Hours of Sebring contest.