Shell aims to ease bite new EPOS requirements will take out of marketer margins

摘要

Site system technology will be a hot topic, he says. Compliance with new security standards for EPOS systems will be not only expensive but also confusing. For a start, there will be different deadlines that marketers must meet, some of them still not clear. Gilbarco and Verifone will not upgrade their G-Sites and Ruby systems to comply with the new demands, and that means marketers could face a huge bill to upgrade their sites by June 2010 - $20,000 per station if they have to buy new hardware. Shell is launching what it calls its Shell Site System Solution Program - or S4 for short - to help marketers cope with the new EPOS demands.