Walmart plans to rethink price rollback strategy

摘要

While major oil companies rush to boost loyalty programs with price rollbacks, the Big Box chain that first came up with the price rollback concept is moving away from the idea, company officials acknowledge.rnWalmart says it will bring back to its stores thousands of items previously cut from its inventory, drop many of its deep price discounts, and reduce its spending on advertising, says William Simon, the firm's new U.S. chief.