Re-engineering 2.0

摘要

When it comes to using technology to re- invent how companies do business, Michael Hammer wrote the book on the concept. His 1993 best seller "Reengineering the Corporation" (with coauthor James Champy), launched thousands of corporate re-organizations—and nearly as many "Dilbert" strips. Eleven years later companies are still hiring Hammer, an engineer and former MIT professor, to teach them to become more efficient. Why is it taking so long to learn these lessons? Partly, Hammer tells NEWS-WEEK'S Daniel McGinn, because it takes time for companies to learn to use today's whiz-bang technology to streamline their operations. And partly because "for many organizations, re-engineering has become a way of life."