Beaver Street Fisheries navigates oceans of data

摘要

When a company imports more than 100 million pounds of seafood every year from waters around the world, offering products represented by about 1,500 SKUs, it has the potential to drown in product data. Data cascades from the point of origin to a warehouse, a distribution center and a processing plant to other distribution points - all connected by shippers to a stockroom, a frozen food aisle and into a consumer's hands. Everywhere along the way, inaccurate product data can churn up waves of problems.