Designers are the rock stars of the auto industry. They're the car-guy's car guys, the ones who can give you chapter and verse on almost every great and/or significant automobile of the past 60 years. They tend to wear cool clothes, listen to interesting music, and know great bars. Designers understand the automobile as a pop culture icon: how it's shaped our lives, our cities, our planet, for better and for worse. They know cars and trucks evoke passions that explain why you don't see too many lawnmower museums, why not many people collect vintage refrigerators, and why no one writes songs about iPods.
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