Ready to offer your customers an e-commerce experience they love, but don't know where to start? Your customers are unique to your business. You'll have to work hard to understand how to best connect with them digitally. Fortunately, you are walking a road that has been traversed before. You can learn from my many mistakes. There are three main components of a successful B2B, wholesale distribution e-commerce platform: customer-specific pricing, product availability and lead times.
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