Four mobile carriers-Vodafone, Telecom Italia, 3 and Wind-currently operate in Italy, although a number of specialist MVNOs have established themselves on the scene within the last year. It is the second largest cellular market in Europe behind Germany. According to Informa Telecoms & Media's World Cellular Information Service the 100 per cent penetration barrier was passed long ago, during the summer of 2004. At the time of going to press, teledensity in Italy stands at nearly 150 per cent. Year-on-year, mobile subscriptions in Italy grew just under eight per cent in Q108, to 86.4 million, up from 80.1 million in Q107. However, net additions for the quarter amounted to only 280,680, representing a quarterly growth rate of 0.33 per cent. In terms of net adds, Vodafone had the best quarter, followed by Wind and 3. Telecom Italia, however, lost subscriptions in Q108.
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