Getting Set to Start Out Right as a Start-up

摘要

You don't want to sit back and wait either? You want to start your Mac business now. You want insights and useful examples for great software, application icons, codes, websites and much more. Start reading now and find out for yourself how to do it!rnIn this series of articles, you will find out what we know about starting a business up on the Apple platform and about staying in business over the long haul.rnMichael already started his Apple-only company MOApp up in 2004 and he has now developed more than ten applications -six of them are Apple staff picks. He knows how to craft easy-to-use and highly sophisticated software and how to stay in business successfully. Michael does everything from software development, icon design, website development to sales management and public relations. He is a real micro Independent Software Vendor (ISV).rnI have been in the software business for over ten years, specializing in areas ranging from Palm programming to large-" scale, in-house Java projects. I bought my first Macintosh Classic in 1991. In 2006, an idea grabbed my attention that we are now both working on. I'm still working full-time for a German retail company and will be until our new business starts paying off our bills.rnAs partners, we have started a new business up, turning our idea into a genuine product: Inspired by life.rnNext, you will find out why the Apple platform is the right one, and what we classify as excellent software as well as the topics we delve into throughout this series of articles.