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Looking Back and Moving Forward, 2020 Edition

机译:回顾与展望,2020年版

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摘要

The lubricants business in 2019 was marked by continued consolidation, intensification of rivalry among major brands and private label, and some unexpected events. And although there were fewer price increases than in a typical year, marketers had to do a double take on a double increase that was pushed through. In short, it was a challenging year for some and a year of opportunities for others.
机译:2019年的润滑油业务以持续整合,主要品牌和自有品牌之间的竞争加剧以及一些意外事件为标志。尽管价格涨幅低于正常年份,但营销人员必须对价格上涨进行两次加价。简而言之,对于某些人来说,这是充满挑战的一年,而对于另一些人来说,则是充满机遇的一年。

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