Books, Minds and Desires: Theorizing Consumer Behavior through a Psychoanalytic Study of The Great Gatsby and Death of a Salesman

Patsiaouras Georgios; Fitchett James

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Books, Minds and Desires: Theorizing Consumer Behavior through a Psychoanalytic Study of The Great Gatsby and Death of a Salesman

机译：书籍，思想和欲望：通过对《了不起的盖茨比》和《推销员之死》的心理分析研究，将消费者行为理论化

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来源
《Journal of macromarketing》 |2013年第4期|409-409|共1页
作者
Patsiaouras Georgios; Fitchett James;
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Univ Leicester, Leicester LE1 7RH, Leics, England;

Univ Leicester, Leicester LE1 7RH, Leics, England;

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正文语种 eng
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入库时间 2022-08-17 23:41:12

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Books, Minds and Desires: Theorizing Consumer Behavior through a Psychoanalytic Study of The Great Gatsby and Death of a Salesman

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