Promoting the Medical Library on the University of Texas Southwestern Medical Center Campus Through Outreach

摘要

The weekly increase in the number of people who interacted with us, stopped to read our sign, took our promotional items, and/or asked us questions indicated that we had succeeded in putting the Library on the "radar" of staff who otherwise might not have thought to use either the virtual or physical Library. We were also able to establish new client relationships and increase the number of requests for Library orientations as a direct result of our outreach activities. Because the LIMO unit manages both liaison and outreach activities, we anticipate using Library liaisons to assist us with future outreach endeavors. We will continue using Table Top demonstrations as an effective way to promote the Library in other geographical areas of the campus.