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Editor's Introduction

机译:编辑介绍

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摘要

Topics in the April 2017 issue of JCI range from self-representations of female athletes, to the role of class in U.S. advertising, to a review of a retrospective of the role digital media played in grassroots uprisings in the Middle East. Barbara Barnett begins the issue by asking whether new media mean new self-representations by female athletes. An examination of personal websites maintained by 45 of the world's most successful professional and Olympic female athletes in the 21st century showed that while the athletes described the rigors of training, their physical prowess, and the sacrifices they made to excel, they also depicted themselves as mothers, caretakers, and sex objects. Barnett concludes that this apologetic behavior emphasizing traditional roles for women is a carryover from old media coverage of sports to new in which the success women achieve in sports is viewed through the lens of gender stereotypes.
机译:JCI 2017年4月期的主题涵盖了女运动员的自我代表,美国广告中的阶级角色,回顾了数字媒体在中东基层起义中所起的作用回顾。芭芭拉·巴奈特(Barbara Barnett)首先询问新媒体是否意味着女运动员进行新的自我表现。对21世纪全球45位最成功的职业和奥林匹克女运动员维护的个人网站进行的调查显示,尽管运动员描述了训练的严谨性,体力,以及为追求卓越而做出的牺牲,但他们也将自己描述为:母亲,看护者和性对象。巴尼特(Barnett)得出结论,这种强调女性传统角色的道歉行为是从旧媒体对体育的报道向新媒体的转移,在新媒体中,通过性别刻板印象来观察女性在体育运动中取得的成功。

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